Privacy Policy

Privacy Policy (Datenschutzerklärung) – Mood Company B.V.
Mood4Whisky is a brand of Mood Company B.V. This privacy policy applies to moodcompany.nl and all associated domains and language versions.

Effective date: 4 November 2026. Publication of a new version supersedes all previous versions.

1. About our privacy policy

Mood Company B.V. values your privacy. We only process the data we need for (improving) our services and handle the information we collect about you and your use of our services with care. We never sell your data and never make it available to third parties for commercial purposes.

This privacy policy explains what data we collect, what we use it for, who we share it with, how long we keep it, how we protect it and what rights you have. Any questions? Please contact our privacy contact person (see article 11).

2. Data controller

Mood Company B.V.
Brinkenhalte 20, 7812 HX Emmen, The Netherlands
Chamber of Commerce (KvK) number: 69139652
Email: info@moodcompany.nl

3. What data we process and why

We process the data you provide to us when placing an order, asking a question or signing up for our newsletter, such as your name, address, email address, phone number, order details and payment details. We also process technical data about your visit to our website (see article 7).

We process this data on the following legal bases under the GDPR:

  • Performance of the contract: to process, ship and invoice your order and to handle returns or exchanges.
  • Legal obligation: to comply with our tax and administrative retention obligations.
  • Consent: for sending our newsletter and for placing non-essential cookies. You can withdraw your consent at any time.
  • Legitimate interest: to secure and improve our website and services.

4. Who we share your data with

We only share your data with parties we need to provide our services. These parties process your data on our behalf, have taken appropriate technical and organisational security measures and are bound by confidentiality.

Webshop software – Shopify
Our webshop runs on Shopify software. Personal data you provide to us is stored with Shopify. Shopify only uses your data to provide us with (technical) support and applies measures such as SSL encryption and a strong password policy. Shopify is a certified processor of credit card data. Data may also be processed outside the European Economic Area, for example in Canada or the United States. This only happens with appropriate safeguards, such as the EU-US Data Privacy Framework or standard contractual clauses approved by the European Commission.

Payments – Shopify Payments
We use Shopify Payments to process payments. Shopify Payments processes your name, address and payment details, such as your bank account or credit card number. If you apply to pay later, information about your financial situation may be shared with credit assessors. Shopify Payments does not keep your data longer than legally permitted.

Web hosting and email – x-interactive and Mijn Domein
We use web hosting and email services from x-interactive and Mijn Domein. They process personal data on our behalf and do not use your data for their own purposes. They have no access to our mailboxes; we treat all our email correspondence confidentially.

Newsletter and SMS – Omnisend and Shopify Messaging
We only send our newsletter (and any SMS messages) if you have signed up for it. We use Omnisend and Shopify Messaging for this. They do not use your name, email address or phone number for their own purposes. Every newsletter contains an unsubscribe link; after unsubscribing you will no longer receive our newsletter. These services use techniques that show whether an email is opened and read.

Order tracking – 17TRACK
To show you the status of your shipment, 17TRACK processes your order number, track & trace code and email address.

Invoices, reports and stock – Simple Invoice, Data Export IO and Synkro
We use Simple Invoice to create invoices, Data Export IO for internal reports and Synkro to synchronise stock and orders between our own webshops. These apps process order data (such as name, address and items ordered) exclusively within our own administration.

Advertising and product feeds – Channable and Multifeeds
Through Channable and Multifeeds we share product information with sales and advertising channels. With your consent, Multifeeds also provides server-side tracking: measuring purchases and website visits for Google and Meta (Facebook and Instagram), so that we can measure and improve our advertising.

Reviews – WebwinkelKeur
We collect reviews through WebwinkelKeur. After an order we may invite you to leave a review; for this we share your name and email address with WebwinkelKeur. If you leave a review, WebwinkelKeur publishes your name on its website and shares your data with us so that we can link the review to your order.

Shipping – PostNL and MyParcel
To deliver your parcel, we share your name, address and (where necessary) email address and phone number with PostNL and MyParcel. They only use this data for the delivery.

Accounting – JB Administratie
For our administration and accounting we share your name, address and order details with JB Administratie. They only use this data to process sales invoices.

External sales channels – bol.com
We sell some of our products through bol.com. If you order through bol.com, bol.com shares your order and personal data with us so that we can process your order. Processing by bol.com itself is governed by bol.com's privacy policy.

Government
In some cases we are legally required to share data with government authorities, for example in connection with tax or criminal investigations. We only do so when the law requires it.

5. Retention periods

We do not keep your data longer than necessary for the purpose for which it was collected. We keep your customer profile until you tell us you no longer wish to use our services; we also treat this as a request for deletion. Invoices and other data subject to a tax retention obligation are kept for 7 years. After a deletion request, staff no longer have access to your customer profile.

6. Security

We take appropriate technical and organisational measures to protect your data against loss and unlawful use, such as encrypted connections (SSL) and restricted access to data.

7. Cookies

Our website uses cookies. Functional cookies are needed for the website to work, for example for your shopping cart; no consent is required for these. We only place analytical and marketing cookies if you give your consent via our cookie notice. You can change your choice at any time.

Google Analytics and Google Ads
With your consent, we use Google Analytics to track how visitors use our website, and Google Ads to measure and improve our advertising. Google may combine this information with other data. Processing by Google is also governed by Google's privacy policy.

Meta (Facebook and Instagram)
We advertise on Facebook and Instagram. With your consent, we use the Meta pixel and server-side tracking to measure which ads lead to a visit or purchase, and to show you relevant ads. Meta may combine this data with your Facebook or Instagram account. Processing by Meta is also governed by Meta's privacy policy.

Microsoft Clarity
With your consent, we use Microsoft Clarity to see how visitors use our website, through heatmaps and anonymised session recordings. This helps us make the website easier to use. Data you enter, such as in forms, is masked.

Social media – ShareThis and Instagram feed
Our website includes share buttons from ShareThis and an Instagram feed (via GSC Instagram Feed). These services may place cookies or collect data about your visit; this only happens with your consent.

Third-party cookies
Where other parties mentioned in this privacy policy use cookies, the same rules apply.

8. Your rights

Under the General Data Protection Regulation (GDPR) you have the following rights:

  • Right of access: you can request which data we process about you.
  • Right to rectification: you can have incorrect data corrected.
  • Right to erasure: you can ask us to delete your data, insofar as we are not legally required to keep it.
  • Right to restriction of processing: you can ask us to temporarily stop processing.
  • Right to data portability: you can receive your data in a common, machine-readable format or have it transferred to another party.
  • Right to object: you can object to processing based on our legitimate interest. If your objection is justified, we will stop the processing.
  • Withdrawal of consent: if you have given consent, for example for the newsletter or cookies, you can withdraw it at any time.

We do not use automated decision-making or profiling that has legal effects for you.

You can send a request to our privacy contact person. We will respond within one month. To prevent misuse, we only send copies of your data to the email address we already have on file. If you wish to receive the data at another address, we will ask you to verify your identity. We keep a record of handled requests; for a deletion request we only keep anonymised data.

If you disagree with how we handle your data, you can always file a complaint with the Dutch Data Protection Authority (autoriteitpersoonsgegevens.nl).

9. Changes

We may change this privacy policy. You will always find the most recent version on this page. If a change affects how we process data we already hold about you, we will inform you by email.

10. Contact details

Mood Company B.V.
Brinkenhalte 20
7812 HX Emmen
The Netherlands
Phone / WhatsApp: +31 591 212177
Email: edwin@moodcompany.nl

11. Privacy contact person

Edwin Melinga – edwin@moodcompany.nl